Authenticity is directly proportional to Goodwill

It's going to be a very quick post because of some time constraints. Actually it was going to be a tweet before but hard luck twitter, you just allow me to sum this up in 140 letters, but it's not that quick too.

From my childhood, we are being taught about authenticity and goodwill in concern of a person, in concern of an organisation. At that time it seemed to be little impractical. We hardly notice these notions more than just another english words, but now it feels immense sense in these words. Your authenticity in work pays you in form of your nice goodwill in market, your trust in your customers and life long credibility. We can say the more you are authentic, the higher is your goodwill bar. Authenticity never comes in a day. It depends on your work. One day when I was talking to my friend searching for some fund raising for his work, I feel that it's true.

Actually this post is about another experience of my life related to local news channels. Being an MBA aspirant I often discuss with my friends about the Indian news channels' way of working, the kind of news telecast but today this was the day I felt this.

This was an another morning and at breakfast table as usual I switched on my T.V. It was a local news channel there telecasting the news about the death of Osama. I stopped there a while and listen to them what they were actually saying. It was really unbelievable news for me. Last night when I was on internet till 12 AM, there was no signs of this kind of news in air, what happened in few hours. I moved to BBC channel for the confirmation of news. The same telecast was going there too. At that point of time I found confirmed with the fact that 'Osama is really dead'.

Actually it was not my fault. Perhaps I am not the first person who has doubt over the credibility of local news channels' news. For the sake of TRP, for the sake of audience ENJOYMENT if you are compromising with your work, I would not allow it to my life and perhaps that's why I had to switch over to some really authenticated news channels for the confirmation of the news.

Cheers !!